Posted in Business News, Promotions & Marketing, Rum & Tourism by: Rumpundit
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27 Feb
Recovering from the desertion of Cap’n Morgan, PR Rums kick back! Rumpundit. Rums of Puerto Rico Encourages Consumers to ‘Just Think, Puerto Rican Rum’ 2011 Campaign to Remind Consumers of another way Puerto Rico Does it Better Rums of Puerto Rico February 23, 2011 3:17pm EST NEW YORK, Feb. 23, 2011 — /PRNewswire/ — If [...]
Posted in Business News, New Rum, Promotions & Marketing by: Rumpundit
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27 Feb
Sceptics have cast doubt on their claim to age their rum at a depth of seven fathoms… but it’s taking off! Rumpundit Expansion creates new jobs soon Posted Sat, Feb 26th 2011, 07:38 (Grand Cayman – CITN) – The Cayman Islands Distillery, a small local business that are the makers of Seven Fathoms Rum, [...]
Posted in New Rum, Rum & Tourism by: Rumpundit
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27 Feb
Some fascinating details in this article from a Cuban rummery… places that don’t usually allow such scrutiny! – Rumpundit Puerto Principe Rum Has Its Bouquet February 26, 2011 | Por Lazaro Gonzalez Puerto Principe Beverage Complex in the central Cuban province of Camaguey. HAVANA TIMES, Feb. 26 — Well yes, it’s like what you’ve read: [...]
Posted in New Rum by: Rumpundit
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18 Feb
One can see why the name of Mauritius’s most famous bird, the Dodo, might not have appealed to marketing types- as dead as a…! Rumpundit Pink Pigeon Rum “Creative agency devilfish and Buddy have joined forces to launch a new rum brand for Berry Bros. & Rudd, one of the world’s oldest wine and spirit merchants. [...]
Posted in Business News, Uncategorized by: Rumpundit
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10 Feb
As the article says, these were hardly key markets, but Pernod seems to have reacted to Bacardi vigorously – this is a global grog fight. Rum Pundit GLOBAL: Bacardi sees Havana Club trademark revoked in all but US By: just-drinks.com editorial team | 10 February 2011 Decrease font size Increase font size Comment on this [...]
Posted in Promotions & Marketing, Rumabilia, Uncategorized by: Rumpundit
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07 Feb
Lowland Scots would not have been seen dead in a kilt until Walter Scott romanticised with all that Rob Roy stuff. And Rabbie Burns drank rum as well – Rumpundit. Row breaks out over rum advert making fun of Scotsmen in kilts Feb 7 2011 By Charlie Gall A ROW has broken out over a [...]
Posted in Business News by: Rumpundit
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04 Feb
A somewhat disingenuous version of events, which downplays that the company lost the case – and does not mention that it has lost every case on the issue outside the US, where its lobbying power in Washington keeps it on top. The family obsession is self defeating – Rumpundit. Spain’s Supreme Court Upholds Fundamental Arguments [...]
Posted in Business News, Rum History by: Rumpundit
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03 Feb
Bacardi is losing friends and wasting money with this futile battle over a brand that was not theirs to begin with. They cannot win outside stacked US courts and create ill will everywhere else in the world. They have legitimate grouses against Castro, who turned on them after they bankrolled his rebellion, but this is [...]